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The Objective
During our first few weeks in the UXDI Course at General Assembly, we were tasked with a project to design and test a microsite that would be targeting a specific group of users that already invest in a e-commerce site of our choice.
Your e-commerce retailer is looking to design a micro site that is focused on very specific users (your personas) with 75-100 highly curated products from their current inventory. Your job is to work with the information architecture and interface design to produce a site that is easily navigable by the user and conveys the brand’s image
The User
Research
Wireframing-Prototyping
Sketching
User testing- Iterations
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